Barleys Homebrewing Supplies has been open for years in New Westminster, and has seen the homebrewing world change and mature. Fearing that his original logo (featuring a male figure wearing a top hat) might not be as welcoming as he’d like, owner Curtis Van Marck asked Webb Creative to see if we could create something a little more fun and inviting. During the rebranding I worked on developing the new logo creating a more approachable character. I also created custom illustrations for the manual that comes with the home brewing kit.